As the music licensing / publishing arm of acclaimed record label Superior Viaduct, Superior Songs strives to support challenging and innovative artists. Our team – headed up by music industry veteran John Foster – is proud to have helped license music for worldwide campaigns for everyone from Microsoft Xbox to Volkswagen, fashion houses like Chanel to retailers like JC Penney, hit shows like Stranger Things and American Horror Story to Fox Sports NASCAR coverage, incredible documentaries to mega blockbusters and everything in-between.
John Foster Director, Creative Licensing, began an intertwined love of music and design as a brash teen studying his 4AD record sleeves sprawled out on his bedroom floor. It was his talent as a designer that quickly led him to acclaim. Authoring several essential books on design, and speaking at events all around the world, he rose to VP, Creative for one of the top agencies in the U.S. Here, he learned the ins and outs of music licensing at every scale from the creative side. As he eventually shifted to the label side, that understanding would pay massive dividends as he helped pair the perfect artist and content, while expertly navigating budgets and deadlines. He remains at the ready to talk about any projects that you might have, or in depth about the global shift in poster design in the late 90s.